Scaleboard

Built in Malaysia for businesses that spend on Meta, TikTok and YouTube ads

Know which ads make you money.
Stop paying for the ones that don't.

Scaleboard connects to your ad accounts and ranks every video and image by what your business is paid on: sales and ROAS, leads, or WhatsApp chats, and whether people even watch past three seconds. Then an AI explains it, in English or Bahasa Melayu.

No card needed · Prices in RM · Read-only access to your ads · Cancel anytime

Every creative ranked by spend, ROAS and hook rate, with AI insights
3 platforms, 1 screen
Meta, TikTok and YouTube side by side
Hourly sync
Yesterday's numbers are ready before you are
AI in BM and English
Ask "kenapa ROAS turun?" and get an answer
From RM 399 / month
Priced in ringgit, no forex surprises

Sound familiar?

You spend real money on ads. Do you know which ones are working?

Friday is screenshot day

Someone opens Ads Manager, screenshots a table and pastes it into WhatsApp. Nobody can say whether the RM3,000 spent on the new video was worth it.

"Performing well", says the agency

Then you find out at month end that ROAS was below 2 for three weeks. By then the budget is gone.

Every new ad is a guess

You shot five videos. One worked. Nobody can say why, so next month's shoot is another guess, and another RM10,000.

Scaleboard answers all three, every morning: which creatives to scale, which to stop, and what the winners have in common.

Is it worth it?

Do the math on your own ad spend

A subscription only makes sense if it pays for itself. Here is the arithmetic: how much better do your ads need to perform for Scaleboard to cover its own cost?

  • Moving budget from your worst creative to your best is the fastest win there is. You do not need new ads, just the right numbers.
  • Most of the cost of a bad ad is not the ad. It is the weeks it keeps running before anyone notices.
  • Knowing why a winner won means the next shoot starts from evidence, not a guess.
RM 5kRM 300k
Plan that fits
—
Pays for itself when results improve by
—
of your ad spend
If you move just 10% of budget from your worst creatives to your best
—
a month now works harder, instead of being spent on ads you would have paused if you had known

This is arithmetic, not a promise. Your results depend on your ads, your offer and how you act on what you see.

Start 14-day free trial

Who it is for

Made for businesses that test ads every week

Brand owners

Skincare, fashion, F&B, supplements, e-commerce. You spend RM10k or more a month and want to know, in plain language, where it goes and what to shoot next.

Agencies

One workspace per client, live report links clients open without logging in, and a Monday email that replaces the Friday screenshot ritual. Look sharper, spend less time on decks.

In-house marketers

Walk into the weekly meeting with the top 10, the ones to pause, and the reason, instead of defending numbers from memory.

Honestly, not for you yet if you run a handful of ads a month or spend under RM5,000. Scaleboard earns its keep when there are many creatives to compare. Come back when you are testing every week.

Not an online store?

Judged on what your ads are meant to bring in

Pick a goal for each brand. Rankings, winners, alerts, the Monday email and the AI all follow it.

Sales

Online stores, Shopee and TikTok Shop sellers with a pixel.

ROAS, cost per purchase, add to cart and checkouts

Leads

Clinics, property, insurance, education and services using instant forms or website forms.

Leads and cost per lead, from Meta, TikTok and Google

WhatsApp chats

Businesses that close the sale in WhatsApp, Messenger or Instagram Direct.

Conversations started and cost per chat

What you get

Decisions, not dashboards

Winners and losers

Every ringgit, ranked by what it returned

Ads that use the same video or image are grouped into one creative, across campaigns and accounts. So instead of 40 ad rows you see 8 creatives, each with ROAS, cost per sale, hook rate and a Winner or Fatigued badge.

  • Scale, keep or pause, at a glance
  • Filter by angle, hook, offer or campaign
  • Export to Excel for the accountant
Winners and losers

Zero, your AI strategist

Ask "kenapa ROAS turun minggu ni?"

Zero is the AI creative strategist built into Scaleboard. It reads your real numbers, what is said in your videos and the ads you saved in Inspo before it answers, then tells you what to scale, stop and refresh and writes hooks and briefs from what already wins.

  • Bahasa Melayu or English
  • Never invents numbers
  • Daily check and Monday brief, on its own
Zero, your AI strategist

Alerts before the money is gone

Find out the next morning, not at month end

Set a limit, such as ROAS under 2 or spend over RM1,000 a day, and the team gets an email the morning a creative crosses it. The weekly leaderboard shows what climbed, what fell and what dropped out.

  • Email alerts on ROAS, cost per lead or chat, hook rate and spend
  • Monday digest with last week's winners and losers
  • Rank movement week over week
Alerts before the money is gone

Your hit rate

How many of this month's new ads actually won?

Every week's launches are tracked from launch to winner. You see how many got budget, how many became winners, and which promising ones were never given a chance.

  • Launched, scaled, winners, missed
  • Share of budget going to new creatives
  • Goal on ROAS, cost per lead, cost per chat or hook rate
Your hit rate

Settle the debate

UGC or studio? Video or image? Raya or evergreen?

Group creatives by format, hook, angle, offer or campaign and see the winner on any metric, with trends over time. Brief the next shoot from evidence.

  • Groups from AI tags or your naming convention
  • Any metric, any date range
  • Shareable with your agency or team
Settle the debate

A swipe file that thinks

Save competitor ads, and learn why they work

Follow competitor brands, save TikToks and YouTube videos, and let the AI break down the hook, the angle and how to make your own version.

  • Boards for every campaign
  • AI breakdown of every idea
  • Your own winners, saved for the next brief
A swipe file that thinks

Why pay, when Ads Manager is free?

What you have today, side by side

Ads Manager Agency monthly report US tools Scaleboard
Groups ads into creatives across campaigns No No Yes Yes
Meta, TikTok and YouTube in one screen No Yes Yes Yes
Hook rate and hold rate for every video Partly No Yes Yes
Tells you why a creative won No Partly Yes Yes
Alerts the morning ROAS drops No No Yes Yes
AI that answers in Bahasa Melayu No No No Yes
How fresh the numbers are Live Once a month Daily Hourly
Price Free, plus your time RM1,500 to RM5,000 a month From USD 999 (about RM4,500) a month RM 399 / month

Agency and US tool figures are typical ranges we have seen, not quotes. Your agency may be better, or cost more.

Made for Malaysia

Built here, for how we actually advertise

Ringgit pricing

No USD subscription that jumps every time the exchange rate moves. Pay in RM, get a proper invoice.

Bahasa Melayu AI

Ask in BM, get answers in BM. Your Malay-language hooks are tagged correctly, not treated as noise.

Raya, 11.11 and year-end

Compare this Raya against last Raya, or a 11.11 push against evergreen, with custom date ranges and comparisons.

TikTok first

TikTok Ads sit next to Meta from day one, with the same hook and hold metrics, because that is where Malaysian brands are growing.

Support in BM or English

Email a real person who understands "ROAS tak naik walaupun CTR okay".

PDPA and read-only

We only ever read your ad data, never change it. Disconnect an account and its data is deleted. Built to the Personal Data Protection Act 2010.

How it works

Up and running before your teh tarik is done

  1. 1

    Connect your ad accounts

    Sign in with Facebook, TikTok or Google. We ask for read access only, and your last 30 days come in automatically.

  2. 2

    We organise everything

    Ads are grouped into creatives, tagged by AI (format, hook, angle, offer) and ranked. Nothing to set up.

  3. 3

    Decide, every morning

    Open the report, scale the winners, pause the losers, and brief the next shoot with what works.

Not ready to connect anything? Sign up and press "Explore with sample data" to click through every report on a sample brand first.

Pricing

Less than one wasted ad a month

Every feature on every plan. Pick the size that fits your ad spend and your number of brands.

Founding customer offer 50% off for life for the first 10 paying businesses, in return for honest feedback. Start the trial, then email hello@usescaleboard.com to claim it.

Starter

For one brand with Meta, TikTok and YouTube ads, getting serious about creative testing.

RM 399 / month

About RM13 a day

Ad spend up to about RM30k a month

  • 1 workspace (brand)
  • 4 ad accounts
  • 5 team members
  • 300 AI video and image analyses a month
  • 2 GB for screenshots and screen recordings in Inspo
  • Unlimited client guests and share links
  • Meta, TikTok and YouTube
  • Judged on sales, leads or WhatsApp chats
  • Winners, alerts, Monday digest and sprints
  • AI tagging, Zero AI strategist (chat, briefs, daily and weekly reports) and report analysis, in BM or English
Start 14-day free trial
Most popular

Growth

For growing brands running Meta, TikTok and YouTube.

RM 999 / month

About RM33 a day

Ad spend RM30k to RM150k a month

  • 5 workspaces (brands)
  • 10 ad accounts
  • 10 team members
  • 1,000 AI video and image analyses a month
  • 10 GB for screenshots and screen recordings in Inspo
  • Unlimited client guests and share links
  • Meta, TikTok and YouTube
  • Judged on sales, leads or WhatsApp chats
  • Winners, alerts, Monday digest and sprints
  • AI tagging, Zero AI strategist (chat, briefs, daily and weekly reports) and report analysis, in BM or English
Start 14-day free trial

Agency

For agencies managing many clients.

RM 2,499 / month

About RM83 a day

Agencies, or RM150k+ a month

  • 25 workspaces (brands)
  • 50 ad accounts
  • 50 team members
  • 5,000 AI video and image analyses a month
  • 50 GB for screenshots and screen recordings in Inspo
  • Unlimited client guests and share links
  • Meta, TikTok and YouTube
  • Judged on sales, leads or WhatsApp chats
  • Winners, alerts, Monday digest and sprints
  • AI tagging, Zero AI strategist (chat, briefs, daily and weekly reports) and report analysis, in BM or English
Start 14-day free trial

Every plan starts with a 14-day free trial. No card needed. Cancel from the billing page any time, and your data stays yours.

Questions business owners ask us

Ads Manager is free. Why would I pay for this?

Ads Manager shows you rows of ads. It does not group the same video across five campaigns into one creative, tell you the hook rate, explain why one won, or email you the morning ROAS drops. Scaleboard does, and it answers in Bahasa Melayu. Most owners pay for the hours they get back and the budget they stop wasting, not for the charts.

I already have an agency. Do I still need this?

Many of our best users are agency clients. Scaleboard gives you your own view of the numbers, so the monthly report becomes a conversation instead of a surprise. Agencies like it too: invite them as a team member and share the same reports.

How much ad spend makes it worth it?

As a rule of thumb, from about RM5,000 a month and at least a few new creatives a month. Below that, there is not enough to compare, and we would rather you keep the money. The calculator above shows the break-even for your own spend.

I am not technical. Can I set it up myself?

Yes. You sign in with Facebook, TikTok or Google, pick the ad account, and the rest is automatic. There is nothing to install and no pixel to add. If you can use Ads Manager, you can use this.

Can Scaleboard change or spend on my ads?

No. We ask for read access only. We read your ads, creatives and results, and never create, edit, pause or pay for anything in your ad accounts.

Which platforms do you support?

Meta (Facebook and Instagram), TikTok Ads and Google Ads, including YouTube video ads. Sales that happen outside your ads, such as organic TikTok Shop orders, are not included yet.

Do I need a credit card for the trial?

No. You get 14 days with the Growth plan limits. Choose a plan when you are ready, pay in ringgit, and cancel any time from the billing page.

Where is my data kept, and can I delete it?

Your data stays private to your organization. Disconnecting an ad account deletes its synced data, and deleting your account deletes everything you own. We follow the Personal Data Protection Act 2010; the Privacy Policy has the details.

Find out which of your ads are wasting money. This week.

Connect an ad account in two minutes. 14 days free, no card, and you keep your data if you leave.

Start 14-day free trial

Founding customer offer: 50% off for life for the first 10 paying businesses.